Vivid Games generated PLN 2 million in revenue and PLN 0.2 million in profit in May. Real Boxing 2's profitability remains high.
13.06.2023
Vivid Games generated PLN 2 million in revenue and PLN 0.2 million in profit in May.
Real Boxing 2's profitability remains high.
The Company's May results confirm the effectiveness of the new CEO's approach. After good results in March and April, results for May also look optimistic.
The studio's key project, Real Boxing 2, maintains a high level of key indicators. Despite limited UA spending, the title's profitability remains at the level expected by the Company.
Real Boxing 2 reported an increase in ARPU and revenue from its key market in May, despite a lack of featurings in sales channels. "We are pleased with the sustained effects of the subsequent updates and live-ops campaigns. Thanks to recent changes, the ratio of advertising revenues to internal payments is changing in favor of the latter. We are currently working on implementing an adaptive difficulty adjustment system, which should have an even more positive impact on player engagement and monetization. We are also mindful of one of the key days in the American calendar and are preparing special offers for July 4th" - emphas Bartosz Biniecki, product owner of the Real Boxing brand.
In addition to working on the current and future portfolio, the Company also remains committed to the fast-track project. "As I have emphad publicly on many occasions, despite the lack of dialogue with NCBiR, we are continuing to implement the project within the framework of the concluded agreement. We are investing our own funds in it and expect to be reimbursed in accordance with the terms of the agreement. We have submitted a request to the Center for payment of due funds, as well as objections to the re-evaluation of the application - conducted, let us empha, without legal grounds. We are waiting for the position of NCBiR or the Minister of Funds and Regional Policy in our case, believing that the concluded agreement will be fulfilled." - says Piotr Gamracy, CEO of Vivid Games.